There’s a very famous store which sells modern ready-to-assemble furniture: IKEA. Let’s read more about it.

IKEA has 332 stores in 38 countries. Why is so popular and have so many stores? Because their products are cheap and efficient. But they are famous for something else: their strange products’ names.

ikea_tasas

http://commons.wikimedia.org/wiki/File:HK_Causeway_Bay_IKEA_furniture_shop_goods_Cups_hanging_pattern_July-2012.JPG?uselang=es

 

The founder, Ingvar Kamprad is dyslexic, so he doesn’t want numbers in the names of their creations. That’s why he created a special system of names for the different products they sell; in fact, there’s an unofficial IKEA Dictionary created by Lars Petrus. Here we have some examples of the names:

 

  • Upholstered furniture, coffee tables, rattan furniture, bookshelves, media storage, doorknobs:Swedish placenames
  • Beds, wardrobes, hall furniture:Norwegian place names
  • Dining tables and chairs:Finnish place names
  • Bookcase ranges:Occupations
  • Bathroom articles:Scandinavian lakes, rivers and bays
  • Kitchens:grammatical terms, sometimes also other names
  • Chairs, desks:men’s names
  • Fabrics, curtains:women’s names
  • Garden furniture:Swedish islands
  • Carpets: Danish place names
  • Lighting: terms from music, chemistry, meteorology, measures, weights, seasons, months, days, boats, nautical terms
  • Bedlinen, bed covers, pillows/cushions: flowers, plants, precious stones
  • Children’s items: mammals, birds, adjectives
  • Curtain accessories: mathematical and geometrical terms
  • Kitchen utensils: foreign words, spices, herbs, fish, mushrooms, fruits or berries, functional descriptions
  • Boxes, wall decoration, pictures and frames, clocks: colloquial expressions, also Swedish place names.

 

http://www.businessinsider.com/meaning-of-ikea-product-names-2013-11

 

ikea_lapices

http://commons.wikimedia.org/wiki/File:IKEA_Pencils.JPG?uselang=es

ikea_toilet

“Toilets are at your disposal in the restaurant.”

http://commons.wikimedia.org/wiki/File:IKEA_for_dummies.jpg?uselang=es

 

That’s very interesting, isn’t it? Now let’s go to our class, we will review tag questions and indirect questions.

 

The unofficial IKEA Dictionary:

http://lar5.com/ikea/

Categorías: Noticias

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